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Wednesday, October 14, 2026
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The artist donates his £25k prize award winnings to grassroots music venues

The artist receiving the award in Newcastle
The musician won the Mercury Prize recently in Newcastle

The star has donated the full amount of his £25,000 award prize money to the Music Venues Trust, which works to save the United Kingdom's small live music spots.

The star was presented with the cheque on October 16 as his third album People Watching was named the outstanding release of the last 12 months.

The musician has chosen to give the cash to the Music Venues Trust, in recognition of the vital role small stages fulfilled in his early career.

"I wouldn't be doing this success if it weren't for all the shows I played around the region, and further afield, when I was just getting going," said Sam Fender. "These locations are iconic, but they are facing challenges."

From early 2023 onward, more than 150 of these spaces have ceased operations – roughly 16 percent of the whole industry in the UK.

Recently, top acts like Pulp, Coldplay, the singer Katy Perry and Ed Sheeran have all supported the Music Venues Trust in its initiatives to keep the scene afloat, by adding a minor surcharge to their ticket prices, which benefits local stages.

Fender also joined in, raising over £100k on his recent tour to help thirty-eight small stages across Britain.

The donation supported spaces that were facing possible closure due to challenges caused by water damage, fire incidents and bereavements, as well as permit problems, court cases and noise complaints.

Additional spaces received funding support in modernizing facilities and sound and lighting systems that directly benefitted performers and fans.

"The idea that money from concerts in large arenas helps the smaller venues, where it kicks off for musicians like me, is just common sense," the star has commented.

Pulp members in concert
The group are among the artists who donated their award funds to non-profits

The musician is far from the only musician to give his award prize money to good deeds.

In they earned the award in 1996 for their record the album, frontman the singer stated that the band would give their cash to the charity War Child.

During 2002, musician Ms Dynamite shared her award among several charities, such as the children's charity and a Sickle Cell charity.

"And I contributed a grand to the center, to their classes, because I did gymnastics when I was a child and they required better apparatus," she told a publication.

In recent years, the band donated their winnings to the youth organization that developed their act, as well as other local music groups.

Additionally winners that year M People gave their winnings to a charity for MS after a friend was diagnosed the condition.

"Receiving the award was ample," said vocalist Heather Small. "The prize was the bonus but we could do without the cherry, because we had the main prize. So our winning impacted somebody else's life."

Last week, the trust shared it had saved two grassroots venues in that region, by transferring them to local control.

One venue in that area and the other in that location were purchased under the public acquisition initiative, which is funded by the arts council and music fans who purchase "shares" in the venues.

About the author

Kathryn Hunt

A seasoned travel photographer and blogger with over a decade of experience capturing landscapes and cultures worldwide.

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